Why Software Architecture Matters More as Businesses Scale
Ann Mathew
When a software product is first built, architecture can feel like a technical concern that sits mostly with the engineering team. The application may have a small number of users, limited functionality and a relatively simple infrastructure. At that stage, getting the product working is …
What Responsible E-Waste Management Looks Like for IT Companies
Jacob Jose
For an IT company, electronic equipment is part of everyday operations. Laptops are replaced. Monitors reach the end of their useful life. Servers are upgraded. Networking equipment becomes obsolete. Batteries, printers, storage devices, cables and other electronic components gradually move out of active use. The …
10 Tips for Finding Your First 100 Customers for Your New E-commerce Store
Starting a new e-commerce site can be an exciting endeavor, but finding your first 100 customers can be a daunting task. However, it’s essential to build a customer base early on to establish momentum and drive growth. In this blog post, we’ll share ten practical …
How did Jio change the Indian Digital Landscape and Online Market?
Sarath Chandran
It is been 3 years since Jio was introduced to the public and at present India leads in data usage per phone at about 9.8 GB per month ( Study done by Ericsson). Jio’s part in this Online boom cannot be denied because it wasn’t …
What is Meme Marketing? How is it Relevant in the Current Market Scenario?
In the age of 60-second videos and flashing stories, Meme marketing has become quite relevant. Memes have become the language of Social Media. They are reconstructing the way in which people communicate through the internet. GIFs or images plastered with a text are becoming the …
Digital Marketing Vs. Inbound Marketing Vs. Growth Hacking
The terms Digital Marketing, Inbound Marketing and Growth Hacking are not fancy buzzwords! Identifying the right audience and building an online presence for your business is necessary. When you say Digital Marketing, SEO is not the one-pill solution for all your business illness! Get …
10 Marketing Books You Should Read For Your Business Growth
Nidheesh
Marketing is an expanding field with new challenges for businesses. To attain success, you need to be clever and fast. If you have plans to turn your business global, then follow the strategies of the global players and adapt their success strategies. Here are the …
